Alterra Mountain Company released its fourth annual Forward Stance Impact ReportAlterra Mountain Company Becomes the First U.S.-Based Ski Company to be Verified in Conformance with the Science Based Targets Initiative Standards and Guidance Alterra Mountain Company released its fourth annual Forward Stance Impact Report, championing its ongoing commitment to Social Responsibility. Organizing around four key pillars – Planet, People, Community, and Responsibility – the Forward Stance platform is designed to support the company’s employees, communities, and partners across its portfolio of 19 North American mountain destinations. Planet In 2025, Alterra became the first U.S.-based ski company to have its greenhouse gas emissions reductions targets verified in conformance with SBTi. For the last several years, Alterra’s Sustainability leaders have worked to become the one of 11,000 global companies to voluntarily work within the Science Based Targets Initiative (SBTi) Standards and Guidance to play its part in combating the climate crisis. Alterra details its progress towards the company’s SBTi verified 2030 Goals, which are:
Alterra’s multi-part strategy to achieve these verified targets spans renewable energy, electrification, snowmaking efficiency, sustainable design and construction, advocacy, and more. This year, the company published its first Task Force on Climate-related Financial Disclosures (TCFD) Report and highlights a 32% market-based Scope 1 & 2 GHG emissions reduction from last year. People Alterra continued to invest in its people, strengthening a culture of belonging, supporting mental wellbeing, and expanding opportunities for growth and development across the organization. Alterra’s Employee Resource Group (ERG) membership grew by 78%, reaching 530+ members across four ERGs. In addition, 87% of surveyed employees reported support for Alterra’s inclusion efforts. Team member well-being remains a continued focus with 5,800+ mental wellbeing and resilience courses taken last year. Alterra advanced its suite of Peak Programs, expanding access to development opportunities and strengthening pathways for growth across all roles and career stages. Community Alterra Mountain Company continued to deepen its investment in the communities where it operates, supporting mountain community resilience, expanding access, and making mountain towns more livable for employees and residents alike. Key milestones included:
The Alterra Mountain Company Community Foundation also allocated $500,000+ to support emergency hardship relief and mental health initiatives across 13 mountain communities, Responsibility In FY25, Alterra Mountain Company advanced responsibility across its destinations by strengthening safety performance, reinforcing governance practices, and enhancing cybersecurity and data privacy protections. Following the rollout of resort specific safety plans, Alterra achieved a 7% reduction in OSHA recordable injury rates. The company strengthened cyber and data protections and reinforced its ethical and responsible conduct companywide with 100% enrollment in required Alterra Essentials training and continued to provide a 24/7 anonymous employee reporting hotline, supporting accountability and continuous improvement. For more information on Forward Stance and its annual impact and progress reports, please visit |



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